The Player report allows you to monitor and analyze the performance of your player activity.
The primary dimension is set as default to “Player” in order to present only the Traffic Channels that are associated to any player.
The 2nd and the 3rd dimensions are for you to choose – Bundle ID, dates, environment, Traffic Channel and more.
rCPM (stands for Revenue CPM) is an important metric when it comes to optimization of your player activity.
In this report you can see the performance of each player by the rCPM calculation: (Revenue/Player Loads) * 1000
Player loads- represent the loading of the player itself within a specific Publisher. The Player loads will appear after an Inventory was generated.
You can also download this report as an excel document.